An international promotion campaign implemented in partnership with BBC StoryWorks is continuing with the broadcast of a television spot dedicated to promoting Moldovan exports.
The spot, titled “Moldova – a Trustful Partner for Export” and produced by DARS Films, is being aired on the European feed of BBC News. Between February and April, the material is broadcast during peak viewing hours, alongside programs targeting the international business community. In total, the campaign includes 250 TV broadcasts, with estimated exposure exceeding 5 million views.
The video highlights the competitiveness of Moldovan products on foreign markets, the country’s export-oriented production capacities, compliance with international quality standards, and Moldova’s integration into European trade value chains.
Broadcasting on an international channel such as BBC News positions Moldovan products within relevant global business contexts, increasing awareness of national producers and supporting the creation of new commercial opportunities on international markets.
The material is part of the “From Moldova. To the Whole World” campaign, an initiative of the Invest Moldova Agency aimed at promoting local producers internationally.